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Thank Your Clients with Promotional Notebooks

Company: Higher Logic
Product: Promotional Colorplay Leather Journal (Item # 37190)

Objective
Retain clients and increase brand awareness.

Challenge
Find an elegant-looking notebook that comes in Higher Logic's bright orange brand color.

Solution
Promotional Colorplay Leather Journal, item #37190

Higher Logic wanted to make an executive style promotional notebook for its clients to thank them for filling out its satisfaction survey. The main requirement was that it had to match Higher Logic's brand color, which is a bright orange. However, choosing a notebook that will look sophisticated -- even with a brightly colored cover -- is no easy task. That's why Higher Logic turned to Motivators' knowledgeable team of experts.

Results
Laura, a Motivators promotional consultant, was able to find an eco-friendly, 100 percent recycled leather journal that matches Higher Logic's color scheme almost exactly. Its full leather cover gives this piece the stylish appearance Higher Logic was looking for. Higher Logic also chose to have the notebook debossed with its name and logo, making for a fantastic promotional piece.

"Along with the notebooks, we included a custom orange bow and hand-written thank you card from our President," said Higher Logic's Interactive Marketing & New Media Manager, Lauren Wolfe. "I feel the combination of elements is doing just what we set out to accomplish, reward clients for making time to answer our survey."

"We received the executive leather orange journals and my team loves them. We included a note card, wrapped and have them ready to ship to our clients today."
--Lauren Wolfe, Interactive Marketing & New Media Manager, Higher Logic

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