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Hospitality Case Studies
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Objective: A hotel chain wanted a unique product that would be useful to guests to add to their gift shop.
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Solution: Bandage Dispenser Plus™
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After learning that the gift shop also served as a general store where guests could purchase small dry goods, snacks, soft drinks, breakfast items, etc. the promotional consultant suggested the Promotional Bandage Dispenser Plus™. The item was imprinted with the hotel's logo and was featured along with such amenity items as aspirin, boxed bandages, tissues and other over the counter travel-sized medications. After researching further, they concluded that their sales of the Bandage Dispenser Plus™ seemed to be a direct correlation to their sales of first aid related items.Upon check-out many customers commented that the Bandage Dispenser Plus™ was "the coolest thing" and that it proved to be a great way for a traveler to keep two key items (i.e: bandages and medication) handy. As a bonus for the Hotel Chain - the large imprint will allow customers to instantly recognize where they purchased "the coolest thing".
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Objective: A hotel sought to increase banquet hall rentals.
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Solution: Vintners Wine Pourer
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A promotional consultant ordered the Vintners Wine Pourer for a local hotel. The hotel had seen a decline in banquet hall rentals, and needed a way to promote that their facility was available. The Vintners Wine Pourer was a perfect way. They sent the item out along with a color brochure of their banquet hall space and a copy of their catering options. The imprint on the item simply read "Reservations are POURING in book your space now!"
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Objective: A hotel chain wanted to thank their customers and promote their spa.
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Solution: Piccolo Mini Tote Bag
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With the target audience for the promotion being repeat visitors to the hotel, the marketing team decided to thank these customers for their repeat business. Their promotional consultant suggested the Piccolo Mini Tote. The totes were imprinted with both the name of the hotel and the spa. Spa products were then inserted into the bags, which were left in the guests rooms. When they checked in they were treated to the welcome suprise of free spa products and an attractive tote that was theirs to keep.
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