Personal accessories are a category of products that consumers always need but rarely remember to buy for themselves. So if you're thinking about distributing one of these items -- which range from lip balm to night lights -- you're certainly on the right track to branding success. Chances are recipients will hold onto your giveaways and use them for quite some time.
The category is broad; therefore, it's perfectly understandable if you don't know where to begin on your search for promo personal accessories. That's why we've put this guide together. Consider the following questions to determine which items are correct for your audience.
What industry are you in?
Looking at giveaways that are linked to your industry is a good start. If you work within the beauty industry, at a salon or nail studio for example, there are plenty of handouts that your audience is sure to appreciate. Personal accessories such as manicure sets and mirrors would be well-received by your clients.
If you represent a pharmacy or drug store, your customers are likely in need of promo personal accessories such as antibacterial items, soap, and hot and cold packs. They'll be so happy to receive your thoughtful giveaways and might even be able to cross these items off their shopping lists!
As you can see, considering your industry is a great way to target your audience. Stock up on promos they need, and they won't want to toss out your giveaway.
What are you trying to accomplish?
Do you want your customers to learn to trust you? Maybe you just want to pamper them. Determining your desired outcome is a great way to help narrow down your choices when selecting promo personal accessories.
Prove to your customers that you've got their best interests in mind by handing out accessories like night lights and eyeglasses cases. You wouldn't necessarily call these products necessities, but they can go a long way in protecting your customers and their things. They'll certainly appreciate the thought and will realize how much you care.
On the other hand, if you simply want to pamper your favorite clients, choose personal accessories that will spoil them rotten. They'll love receiving products like massagers and aromatherapy kits! Imprint these handouts with your company name and logo, and they'll begin to associate your brand with rest and relaxation.
Have a strict budget?
If you have a spending limit, you'll be happy to know there are a few ways to sort out products that are too expensive. First, try choosing a subcategory of products you're interested in -- like sewing kits or booklights -- and filtering by price. This allows you to browse only products you know you can afford.
You might know you want to spend less but not know exactly which type of product you're looking for. Browse through Motivator's selection of promotional accessories under $1 for a thorough look at all of our competitively priced giveaways; they include emery boards, pocket combs, and even mirrors.
Looking for a name you can trust?
Personal accessories are used for many different reasons. But no matter what type of giveaway you end up buying, you want to make sure it's of the highest quality. We stand by all of our products, but if you are looking for a name you can trust, try searching by brand. Motivators carries top-notch items from names your customers know and love such as Brookstone, Cutter & Buck, and Zippo.
There may be a benefit in handing out these household-name products. First, recipients who are familiar with the brand will be more likely to hold onto their giveaways for longer. That means they will continue to work for you long after you've handed them out. Second, when customers see your company name next to one they know and love, they will begin to have more faith in your brand, too.
Selecting promo personal accessories that your audience will love is easy if you follow this guide. After carefully considering the above questions, you should be on the right track to finding an item you'll be happy with. For any additional questions, please feel free to contact one of our knowledgeable promotional consultants at (800) 525-9600. They're eager to help you create "Branding Opportunities that Work!"