Stress balls make ideal giveaways because they are popular, useful and (above all) inexpensive. They are effective for any trade, any industry and any organization because there are so many options to choose from. Stress relievers come in all shapes and sizes to suite your target audience. In fact, sifting through all of them may be a bit overwhelming. But don't worry; keep reading.
What Shape Do I Choose?
You want to look for a stress ball that will show off your logo, so the larger the imprint area the better; however, in some cases a larger imprint area can be forsaken for a more appropriate shape. Look for an industry or event-specific shape that will really speak to your target audience. If you're promoting a cardiology practice or even Valentine's Day, for example, you could use a heart-shaped stress ball. Think outside the box to find one that people will like to use not only for its function as a stress reliever but also for its shape as a decoration or piece of flare.
Use this table as a guide for the sample industries below, but remember that you know your audience best and what they would most relate to.
Stress Ball Type
Auto Dealerships Auto Parts Auto Repair Rental Car Transportation Services
Animal Shelters Boarding Kennels Farms Groomers In-Home Pet Care Pet Stores Pet Supply Stores Veterinarians Zoos
Concert Halls Instrument Stores Music Schools Music Stores Music Teachers Musicians & Musical Artists
What Material is Best?
Believe it or not, stress balls are made of all different types of materials. Some even have noise makers inside of them. The type of material that is best for you will really depend on the shape you choose. As long as there is give to it, the material doesn't much matter unless you have a personal preference on the feel of it. Here are some popular stress ball materials:
Where Can I Hand Them Out?
Events such as trade shows and fundraisers - basically anywhere your company or organization is exhibiting - make ideal places to hand out promotional stress balls. These items are popular, useful and inexpensive so they will appeal to a large mass of people and passers-by.
You can also hand them out at your store front. Keep them up at the register to give to customers with their purchases or distribute them throughout your store. In addition, many companies hand out logoed stress balls to their staff and include them in new employee kits.