Yoplait's Breast Cancer Awareness Lunch Bag

After SES NY last week, I ran into my best friend in the city. I also ran into an all too familiar lunch bag. The promotional Piccolo Cooler Tote is one of the hottest promotional products we've got and for a while I thought it was so hot because every girl in this office has one. But, I was corrected. Yoplait chose the Piccolo Cooler Tote for their Breast Cancer Awareness promotion. It was given out to audience members at The View, which is where my best friend got it.

Interesting. I hate Yoplait's TV spots, but I enjoy their promotional products. And I like their whipped yogurt, too. It's delish.