*updated February 18, 2019
Do you get a sense of comfort from writing your notes by hand? Science says you are not alone. Even in 2019 when technology reigns and devices abound everywhere you turn, people still love to write old-school style, pen and paper in hand.
7 Ways Writing in Promotional Journals or Notebooks is Better Than Typing
Permanence – How many times have you been in the middle of working on a paper or taking notes on a laptop when the power goes out or the battery dies? How many times has your computer crashed or a note on your device disappeared? Technology is wonderful and can be so convenient at times… but it fails us all too often. Paper is forever. Sure a journal could get lost, but so could your laptop. It can get wet, but it’ll dry and be just fine (unlike your laptop). Notebooks are small and portable, and they offer a convenience all their own. Plus, they’re not going anywhere anytime soon.
Privacy – If you write down personal or private information, unique ideas or project notes, your material remains relatively secure. When it’s on your computer or worse – online – you never know who might be able to access it. Barring the unlikely scenario that your journal is stolen, you can rest assured your secrets are safe with paper.
Process – Whether you’re writing notes at a meeting, brainstorming with colleagues or doing some creative writing, it’s helpful to see the process. When you type, it’s all too easy to delete text, scrap ideas and start over. But when you write by hand, even if you cross things out, you can go back and see your process. Sometimes we even circle back and learn our best ideas were some of our firsts.
Perception – When we type notes in a lecture or meeting, we tend to type up everything verbatim simply because we can. Most people type much faster than they can write, so it makes it easy to get every word as it is spoken. That may sound like it’s a good thing, but it’s actually doing us a disservice when it comes to retaining the information. When you write notes, you have to be selective about what you write down. You’re more likely to listen and absorb what’s being said so you can paraphrase and choose the meaningful notes you need to remember the information.
Productivity – Taking notes by hand can be more productive in the learning process because distractions are limited. On a computer, phone or tablet the temptation to ask the magic Google is ever present. Pop-up ads, text messages or email notifications are also vying for your attention. When you eliminate the devices, you’re left with just your thoughts, your pen, your paper and your total focus on what you’re writing.
Proficiency – When you put pen to paper, you’re using more physical energy than when you type. More senses are actively engaged when writing – not just the feel of the pen, for example, but also the pressure you use as you write. The movement of your fingers forming the letters on the page also engages the parts of your brain involved with thought, language and short-term memory, which means you are better equipped to master the information when you write by hand rather than type.
Proof – There is something comforting and refreshing about writing in a notebook or journal. Sure typing may be faster for some people, but faster does not actually mean better in this case. And science is here to prove it… Like this study that shows writing by hand strengthens the learning process in our brains. Or this one that shows paraphrasing in our own words helps us better retain information. Even the type of handwriting can impact our learning capabilities. The underlying theme here is that study after study proves you’re not alone in this gravitation toward pen and paper… it’s satisfying to the brain!
Give Your Customers What They Crave with Marble Promotional Journals
Well… now that we’ve established how our brains benefit from writing, it’s up to you to arm your customers and clients with that they need to succeed. Help them become the best note-takers they can be in a style they can appreciate.
March’s product of the month is this Marble Stationary Set that boasts a beautiful, trendy, soft marble cover and matching pen. The unique design and sophisticated look really stand out. The available imprint area on the marble notebook is almost the entire space of the cover, which means a ton of real estate for your logo. Your brand elegantly debossed on the cover and laser-engraved on the pen demands to be noticed.
Inside it’s all class with 96 cream-colored lined pages to write on, a convenient bookmark and inside back cover pocket. The pen loop on the side keeps the accompanying marble pen perfectly snug and close at hand, while the elastic loop closure brings it all together, neat and tidy.
Everyone from college students to high-level executives can use a quality notebook like this marble promotional journal. When it comes to professionals, this journal will come in handy at conferences, lectures, business meetings, company trainings and more. Everyday things like grocery lists, questions for the doctor, talking points for the contractor, or phone messages can be recorded here too. And of course the benefits to students are monumental.
This marble promotional journal has a far reach and a terrific appeal with its on-trend marble design, making it the ideal branding tool for you!
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